I started my career by building Grassroots Modern, a design and architecture blog focused on modern homes and interiors. 

I grew it to 50,000 monthly readers, built consistent engagement, and monetized it through $1,000–$2,000 monthly ad revenue and formed partnerships with brands like Dwell and Ford.

I saw an opportunity to scale the operation and my sales, so I pivoted the audience into a real estate business in Austin that generated over $45 million in sales.

What that journey taught me is how to build products that people trust, use, and convert on, which is the exact lens I bring to the teams and partners I work with today.

Want the whole story? I'm flattered.

Here's my resume.